January 30th, 2012

Good search engine rankings are a website owner’s best friend. When your website ranks well for your target keywords, you have a better chance of attracting new readers. High rankings also make it easier to attract advertisers and make money with your website. The following are just some of the ways in which blogging can help you improve your search engine rankings.

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December 5th, 2011

Search engine optimization (SEO) refers to a set of techniques used to make a blog more accessible to search engine spiders. These spiders crawl the text on your blog and index each of your site’s pages. The goal of SEO is to make your blog show up at the top of the results when someone searches for one of your target words or phrases. Unfortunately, just a few small mistakes on your blog can derail your SEO efforts and make it difficult to rank for your desired terms. Avoid these mistakes when optimizing your blog for the search engines.

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