Tag Archives: Social media

How to Enhance Social Media Use with a WordPress Blog

February 20th, 2012

Anyone who wants to build a social following needs to use social media. However, using social media for the first time can be really confusing. How do you get people to “like” your posts on Facebook? How many tweets should you send out each day? Which social media platforms are worth your time and effort? WordPress is an incredibly useful tool for blending social media with your blog or dynamic website. This blogging software may not make it any easier to learn about social media, but it does make it easy to implement what you learn. These are just some of the ways WordPress makes it easy to use social media like a pro.

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The President of the United States as Social Media Marketer

February 10th, 2011

Whether a supporter of the politics of our current President, or not, I admire our administration’s persistent use of social media. In a previous post, I promised to keep readers armed with ideas and examples of best practices. Recent activity from our President’s blog demonstrates a business case for large scale, meaningful communication.

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Social Media Jobs, business acumen & ambitions

February 7th, 2011

Children’s dreams and ambitions change over time, just like technology evolves.  New opportunities in the job market are allowing for old school Marketers – those of the print and mail ilk – to learn new ways to deploy their brand using the technology in Social Media platforms.

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It takes a village to raise a corporate blog during start-up

February 3rd, 2011

Hello BlogConsulting.com readers!  My name is Marcus Anderson and I will be posting many more articles on blogging & social media topics for you in the future.  I have launched several blog hubs for social media campaigns in my 23-year corporate career.

One thing that every corporate or business blog has in common is a start-up period. During this time it is important to realize the personality of your blog is yet to be determined. Think of your blog as a newborn child. The genetics, infrastructure & design, will in place. The environment it was born into will eventually impact its personality (tone) of your platform as it matures.

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Posted via @Twitter on February 1st, 2011

This weekend the National Football League will crown a new champion while many large companies will profit from interactive social media campaigns leading up to and during the Super Bowl.

What I find truly fascinating is social ad campaigns and viral videos are more prevalent in the strategies for big spending brands. So you do not have the $2.8 million to $3 million for each 30 seconds of commercial time in Super Bowl XLV. The low cost social media used by these same companies are a best practice that merit attention.

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Starting a blog? Just pick a horse and ride it

January 31st, 2011

Starting a new blog is very similar to coming up with its first topic.  There are hundreds of reasons to initiate this technology for your business, and literally thousands of topics that could be written about Social Media. I could, and probably will, spend the next year typing them all out, but at some point you just have to pick a horse and ride it.

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